ACTIVE PACKAGING:
Providing fresh food to your
table
Have you ever wondered how the guacamole that we offer has that fresh and unique flavour?
This is due to its active packaging, which protects the product from deterioration caused by exposure and external use. The function of the packaging is to protect the product and communicate information to the consumer. But what is an active packaging?
Active packaging is the incorporation of certain additives to packaging systems in order to maintain or extend the quality and life of the product (Kerry et al., 2006). This type of packaging responds to continuous changes in customer demand and trends in the market, inserting components in the packaging capable of releasing or absorbing substances from or into the food and thus improving its quality.
Our packaging offers you advantages, among which are:
- Foods with fewer preservatives
- Longer shelf life
- The freshness of the product is maintained
- Attractive packaging
- Ease of storage
- They comply with regulatory requirements related to packaging materials
These competitive advantages can help you improve your business with fresh products with a longer shelf life, that also retain their properties.
Traditional packaging is no longer sufficient due to growing customer expectations, product complexity, and concern about reducing the planet’s carbon footprint. That is why World’s Garden uses active packaging. Contact us today for more information!
References
Dirk Schaefer et al. / Procedia CIRP 72 (2018)1022-1027.
Kerry, J. P., M. N. O´Grady, and S. A. Hogan. 2006. Past, current and potential utilisation of active and intelligent packaging systems for meat and musclebased products: a review. Meat Sci. 74: 113-130
Kramer, J (2017). Smart Packaging Can Send Grocery Product Information to you Phone. Septiembre 19, 2018. Recuperado de: https://www.foodandwine.com/news/smart-packaging-near-field-communication